Changing Heads
Changing Heads
a couture salon

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Allyson Rubin became a makeup artist 15 years ago after she discovered her passion for making people feel good about themselves inside and out. Allyson also understands that makeup application should be easy and quick! She designed her products from her many years of experience and from listening to her clients needs! All of her products make it simple to get the makeup look that everyone wants to achieve. She believes that everyone has a "vision" of what they want their makeup to look like, and everyone is entitled to celebrate the look that they want, whether it be dramatic or natural! With that being said, all of her cosmetics are made to be worn both day and night! She is also a wholehearted vegan and an animal lover with a passion for compassion in all forms.

Allyson put both passions together and created Allyson Rubin Cosmetics.

Allyson believes that positive affirmations and feeling self-love are an "everyday must," that's why all of her cosmetics are handcrafted by her with messages of love. You can feel good that the cosmetics you are using are not harming animals, and that your lip products don't contain gluten.

Born in the salon™, ECRU New York offers prestige hair and beauty products created by professional hair stylists and makeup artists. Anchored in a rich heritage of beauty and fashion, our curated collections are designed to treat and perform, delivering endless beauty options. Available in the most exclusive salons and spas globally.

Clean. Fresh. Modern. Classic.